Bangalore Pilot Program

• We will focus on the first 2 bullet points below from BEA Grant Application
  • School readiness by age 5
  • Early Care
  • Overall environment - communities with low crime, adequate food, etc.
• Stats
  • 1 in 4 women are illiterate in Bangalore (better than stats for all India)
  • 1 in 4 children in 1st grade don't know their local alphabet
  • children of illiterate mothers don't get the same level of good healthcare.
• chose 2 districts - one urban, one rural
• We will target preschools w/highest rate of illiteracy.
  • Find 500 of these pairs of mothers and children who are illiterate and give them a device to share
  • They will learn together
  • every piece of content will have an advertisement at the beginning and end on healthcare, i.e., healthcare tips
• looking for 3 outcomes
  • these children will perform better than literate groups on literacy tests when they enter 1st grade
  • early literacy skills materials will be supplemented with audio by our program
  • children work with their mothers so mothers also learn
• Other notes
  • 5 kiosks (1/100)
  • we'll have to pay tax and import duties - on devices
  • assuming $15/device = $7500 = 50% of BEA grant
  • need measurement & evaluation strategy